In the Beurstraverse, or better known as ‘Koopgoot’, in the city center of Rotterdam, four high-quality screens are located next to each other. Use the screens combined as one, each as separate displays or working simultaneously together. In total you have 15 m2 to let your creativity run free and give your brand the first impression it deserves. This sunken shopping passage, referred to locally as the ‘Koopgoot’, crosses under Coolsingel. The traverse links the two important shopping streets, Lijnbaan and Hoogstraat and is surrounded by (department) stores like Bijenkorf, Donner Books, and soon the largest Zara in the Netherlands. The entrance and exit from Beurs metro station is at 25 meters from these screens.
Daily, many pedestrians pass this digital landmark. The area offers an excellent opportunity to reach a broad audience – from shoppers to businesspeople, from locals to tourists. Besides, more than 80 shops, restaurants and cafes can be found in the direct vicinity as well. The Koopgoot is located opposite the Rotterdam World Trade offices.