336,000
Average daily footfall
The Gänsemarkt is one of Hamburg’s most central and prestigious city-centre locations. Here, shopping, business and tourism converge to form an urban hub imbued with Hanseatic elegance. The Giant Poster links the luxury areas around Neuer Wall and Jungfernstieg with busy thoroughfares such as Dammtorstraße and Valentinskamp. Exclusive hotels, a diverse range of restaurants and modern office spaces characterise the area, whilst the proximity to the Binnenalster further emphasises its premium character. The target audience is an affluent, urban demographic: style-conscious shoppers, professionals, international business travellers and city visitors. In the heart of Hamburg’s city centre, brands benefit from a combination of a sophisticated setting and high footfall.