EMMA

EMMA is a striking 90° LED screen of over 65m², located in the Emmapassage in the centre of Tilburg. This covered shopping street connects Stadhuisplein with Piusplein and features more than 50 shops and hospitality venues. The passage attracts a wide audience, from local residents to tourists and students. EMMA’s unique design ensures that visitors walk directly towards the screen and then underneath it. This immerses passers-by in the campaign, increasing engagement. Brands can display 3D content, with the distinctive angled shape enhancing the effect and making the message appear to come directly at the audience. In this way, EMMA elevates the experience of digital out-of-home campaigns.