25,669
Average daily footfall
Our 401m² Edinburgh Central Giant Poster overlooks the bustling streets of the city’s prestigious West End. This unmissable site sits at a key gateway between Lothian Road which connects the Old Town and New Town and Princes Street, Edinburgh’s main shopping destination and cultural heart of the city. Its strategic location ensures continuous visibility to both pedestrian and vehicular traffic throughout the day.
The area attracts a diverse and affluent audience, including tourists exploring the world-famous Edinburgh Castle, business travellers staying at luxury hotels such as The Caledonian and Kimpton Charlotte Square, and high-net-worth visitors drawn to the exclusive Johnnie Walker experience and rooftop bar. With a steady flow of professionals, international guests, and leisure seekers, this prime location ensures exceptional exposure and lasting impact.