This striking 192m² site is located at the busiest road in Rotterdam. The BlowUP can be seen at eye level and is immediately visible from a distance of 500 meters. By car, bicycle and on foot this Giant Poster can’t be missed. Coming from Blaak and Boompjes towards the A16 highway, one sees this instantly. The location is centrally located along the river Maas and reaches a mixed audience. This BlowUP gives the viewer full attention.